Focus Group
Focus groups are an effective way of understanding your target customers or constituents. I have 15 years of customer research experience from the automotive industry.
When working with an internal or non-profit organization anonymity is a high priority. I have developed methods to protect participants and create a safe environment.
The typical project will involve two phases, recruiting and focus group event. Each focus group generates a report documenting the discussion with conclusions that recommendations. Sound and Video files is used upon request.
When working with an internal or non-profit organization anonymity is a high priority. I have developed methods to protect participants and create a safe environment.
The typical project will involve two phases, recruiting and focus group event. Each focus group generates a report documenting the discussion with conclusions that recommendations. Sound and Video files is used upon request.
Benny Sommerfeld
805-794-0580
info@bensomconsulting.com
info@bensomconsulting.com
